Competitive Strategy is defined as the long term plan of a particular company in order to gain competitive advantage over its competitors in the industry. It is aimed at creating defensive position in an industry and generating …
Value Chain and its competitive edge A value chain is a high-level model developed by Michael Porter used to describe the process by which businesses receive raw materials, and value to the raw materials through various proce…
Executive Information System (EIS) An executive information system is a decision support system used to assist senior executives in the decision-making process. It does this by providing easy access to important data needed to …